South Korean boy band BTS featured in a new animated doodle published by dairy brand Amul as the group is all set to release its second English single titled, Butter, on May 21. As fans rejoiced, Amul created a cute graphic featuring BTS and it has gone viral on social media. In the doodle, the Amul girl offered toast and butter to the members of BTS- RM, Suga, Jin, J-Hope, Jimin, V and Jungkook — are seen enjoying buttered toast served by the Amul girl. The graphic plate reads, “BeaTS other butters! Amul K-pop it onto bread!”
“#Amul Topical: Korean band announces single Butter,” Amul said in the caption of their post. Sketching the popular idols with their signature, colourful-bedazzled mics, the brand tried to capture each member’s characteristics in their first-ever BTS cartoon. Flaunting their penchant for puns and wordplay, the dairy brand wrote: “BeaTS other butters!” adding “Amul — K-pop it onto bread!” Amul’s post has gone viral on social media. Netizens loved the adorable cartoon featuring one of Korea’s biggest bands, with many saying it’s a testament to the band’s growing global popularity. As the new song name has dominated the conversations online, with fans art and video edits, ‘Butter’ became of one the trending keywords across the globe. It all started earlier this week when when the seven-member band live-streamed a video of a melting butter cube for an hour. Even with no information, BTS ARMY thronged to watch the cryptic video amassing over 14 million views on YouTube!
As the K-pop band took everyone by surprise releasing a small snippet with no information but just a block of heart-shaped butter melting away to announce their next song, their fans — ARMY in India had taken to social media demanding a BTS x Amul collab.