Reliance Foundation’s Nita Mukesh Ambani has launched ‘Her Circle’ on the occasion of International Women’s Day. The new initiative aims to fuel women empowerment with modern, digital tools. Launching for Indian women but extending its service to all women overseas, Her Circle will provide the ladies a “joyful and safe space for interaction, engagement, collaboration, and mutual support”.
Her Circle will be a digital collective of women, complete with its own social networking platform as well as a goal fulfilment community that will cater to “rapidly rising aspirations, ambitions, dreams and competencies of women of all social backgrounds”. Her Circle will welcome ideas and initiatives of women from all cultures, communities and countries. “We make sisterhood and equality our touchpoints on this platform,” Ambani added. Her Circle is designed to be a one-stop destination to provide women-related content that is engaging and upliftment-oriented even as it connects women to each other through a social platform. Users will have access to videos, articles, and other strategies around health, wellness, finance, work, personality development, beauty, entertainment, creative self-expression and more.
Her Circle will be available as a desktop and mobile-responsive website and as a free app on the Google Play Store and My Jio App Store. The app will be free to use and will be launched in English first, before being expanded to other languages,